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By default your reseller dashboard lives on a wamatrix.io subdomain. Connecting your own domain means clients log in at a URL you own — like app.youragency.com — and never see the WaMatrix name.

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Prerequisites

Before you begin, make sure you have:
  • An active WaMatrix Reseller account
  • A domain you own with DNS access (via your registrar, Cloudflare, Route 53, or similar)

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Step-by-Step DNS Setup

1

Open the Custom Domain settings

In your Reseller Dashboard, go to Settings → White Label → Custom Domain.
2

Generate your DNS record

Enter your desired subdomain (e.g. app.youragency.com) and click Generate DNS Record. The dashboard displays the CNAME record you need to add at your DNS provider.
3

Add the CNAME record at your DNS provider

Log in to your DNS provider and create a new CNAME record using the following values:
  • Name — app (or whichever subdomain prefix you chose)
  • Value — the target shown in your dashboard
  • TTL — 3600 (or Auto if your provider offers it)
4

Verify DNS propagation

Back in the dashboard, click Verify DNS. WaMatrix checks whether the record has propagated — this can take anywhere from a few minutes up to 1–4 hours depending on your DNS provider and TTL.
5

SSL certificate provisioned automatically

Once verification passes, WaMatrix automatically provisions an SSL certificate for your domain. Your dashboard is live at your custom domain within minutes of a successful verification.

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DNS Record Examples

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Troubleshooting

  • Cloudflare users: Make sure the record’s proxy status is set to DNS only (grey cloud). An orange/proxied cloud intercepts the CNAME and causes verification to fail.
  • Check that your TTL is not set to 0 — some providers interpret this as an invalid or no-cache value.
  • Use a tool like dnschecker.org to confirm the CNAME is resolving correctly from multiple global locations.
SSL provisioning begins automatically after DNS verification passes. If your certificate has not been issued within 30 minutes of a successful verification:
  1. Confirm the DNS verification step shows a green checkmark in your dashboard.
  2. Contact WaMatrix support with your custom domain — the team can trigger re-provisioning manually.
The SSL certificate may still be in the process of provisioning. Wait 10 minutes, then ask the client to do a hard refresh (Ctrl+Shift+R / Cmd+Shift+R) or try in an incognito window. If the warning persists after 30 minutes, see the SSL troubleshooting step above.
Use a dedicated subdomain such as app. or crm. for your dashboard (e.g. app.youragency.com). Avoid pointing the root/apex domain (e.g. youragency.com) because CNAME records at the apex are not universally supported by DNS standards — some providers will reject the record entirely.